Retail

Whether you are looking for a simple exit survey survey or if you require a simulated shop set up, Interviewing Services are able to help you. We have a vast amount of expertise in the retail sector and can assist from the outset of a project through to its conclusion. Our services include:-

• Shopper experience
• Store layout research
• Accompanied shops
• Tracking studies
• Shopper satisfaction
• Brand awareness
• Catchment studies

We know what is involved in the retail sector and can build our sample based on key indicators including footfall data, target audience, geographical constraints, etc.

The introduction of PDA’s a few years ago means that we can offer a very quick turnaround on your project because the data transmits automatically after each interview. So, if you have an important issue and you cannot wait until the end of the fieldwork period, we can issue interim data. PDAs also look very professional and suit the modern retail environment.

We can offer advice on the best methodology to use and on the questionnaire design. Data tabulations are produced in SNAP and we can produce charts and a presentation, if required.


Sound interesting? Why not contact us about the our services >>